Sunday, February 5th, 2012

The 2009 numbers are in for the University of Minnesota’s Official Athletics Website.  2009 was a record year for Gophersports.com! During 2009, the average number of impressions per month was over 3.05 million!  Along with that, the average of unique users per month was nearly 550,000! These numbers were a major increase over the past [...]

If you are a client of Gopher Sports Properties, but you don’t have any radio advertising during our game broadcasts or coaches shows, take a listen to one of the montages posted on our website! These sample soundbites will give you a great feel for the excitement and pageantry that Gopher Athletics radio can bring [...]

Below are some ideas on how you as a sponsor can get creative with a “theme” for a sponsorship of a game or games.  If any of these ideas intrigue you or if this spurs new ideas on your part, reach out to your GSP contact. PINK – Breast Cancer Awareness GREEN – Energy Conservation [...]

Take a look at this article from Radio Sales Today that discusses the top ten marketing trends for 2010. Perhaps one of the more relevant trends for us to note is the following: Marketers will mistakenly whack a medium of the marketing mix. With reduced marketing budgets, something has to give. Unfortunately, marketers are making wholesale [...]

88% of everyone who shopped at a golf specialty retailer in the last 3 months are college sports fans College sports listeners are nearly twice as likely to have shopped at a golf specialty retailer in the last three months (Index of 194) One fifth of college sports fans played golf last year (20.8%) Three [...]